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lulu

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Lulu Le Vay started out as deputy editor of mouthy fanzine Sleazenation in the mid-90s which propelled to her to become a freelance feature writer for publications such as The Face, i-D, Jockey Slut and Xray through to the Guardian Guide, The Independent on Sunday, The Evening Standard and the Observer. More about Lulu at www.lululevay.com

Musicians Archives

If there was one city in the world that one wanted to party in, properly, it is Berlin. There is no city that I have yet experienced that takes hedonism to Olympian levels. 


The last time I was in Berlin, last September, it was to run the marathon - 26.4 miles. This time, 8 months on, I drunk, ate and boogied my way around the city, easily covering the mileage that I had previously puffed my way along. 

What makes Berlin special, is the way all the scenes interact and meld together in harmony. In London, or LA, or New York - the arts, literature and music sit polarised in their own beds of activity, with little mattress hopping whatsoever. The party and arts scene in Berlin embraces everything, all at once. There is a community that thrives on sharing and exchanging talent. Artists work with writers, writers work with musicians, in short they are all having one big creative hot bed of an orgy. And it's quite something. 

There were many highlights during this recent trip. The different areas offer so many different things. For the first few days we stayed at the home of electro/R&B artist Snax in the hip underground neighbourhood of Friedrichshain. Snax - who works with the likes of Jamie Lidell and Peaches - moved to Berlin from New York several years ago, and fell in love with the affordable accommodation and thriving music scene. Snax hosted us to the Berlin's most notorious night spots, such as the Ibiza-esque Berghain and the Panorama Bar, as well as off-track illegal arty squat parties and dirty record label discos. 

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But in truth, there was another side to the city that I enjoyed, even more. The western part of the city is more corporate and sheened over, but a short cab ride away from the hip artists and musicians comes a newer world of shopping centers, bars and fancy hotels. 

Me and my partner Simon were fortunate enough to stay at the Grand Hyatt near Potsdamer Platz http://www.berlin.grand.hyatt.com. The Berlin underground had spat us out a tad disheveled, not to mention sleep-deprived, so having our last night within the Hyatt's luxurious walls was the perfect end to our wild weekend. 

I have stayed in many hotels, all over the world, and The Grand Hyatt in Berlin has now made it into my Top 5. The stylish and modern decor upon entrance coupled with a warm and friendly reception from its staff, was merely just an initial tempting nibble. It was the swimming pool on the roof in the Spa and Fitness area that was the enviable icing on the hotel cake. Swimming lengths with a view across the city gave us rushes of pleasure that had not, so far that weekend, been reached.

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In short, Berlin is the city to go nuts in and throw all caution to the wind. But when you find yourself out of steam, there is no better location to regroup and repair for the next installment. 








It dawned on me recently that in my career I play the role of 'bad cop' most of the time. 

Being an artist manager, I have to call the shots and bring people into line, whether it be restraining scrapping band members, sorting out slack communication skills and improper behavior or shaping up shoddy musicianship - I'm the one who has to crack the whip and steer them onto the right track. 

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This is also the case with the YPs (young people) that I work with, if not more so. To be a good teacher and mentor, one has to set the boundaries and use discipline to reap the best results, especially with those from less advantaged backgrounds. I mentor YPs of this kind placed in record labels, such as Sony BMG UK. I have to slam down the law on a regular basis, from when they have tantrums in mid-lesson through to handing in shoddy course work. Many other mentors in this field take a much softer approach, sensitive to the YPs upbringing - but sod that. If you've crossed the line, you need to shape up or ship out, pronto, regardless of where you've come from.

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But to get away with the Bad Cop routine and make it work for you, you have to make sure you sprinkle in some good stuff also. Call it rewards. If my artists do well, I treat them to a bottle of bubbly or a dinner out. To keep my students inspired and engaged, I occasionally tear up the lesson plan and take them to a friend's recording studio to make a tune or I buy them a book. They key is all about finding a balance. 

And you know what? I kind of wish there was someone out there doing that for me... 




June 2008

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