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jaymie

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Schooled in Philly, NYC based. In my free time I investigate the hype and read. I'm into luxury branding, creative development, culture, traveling,meeting people, music, and magazines. I work as visual coordinator for fashion house YSL.
www.jaymiemorales.com

fashion Archives

Yves Saint Laurent SS 09

Sexy, progressive, airy, and consistent.

By Jaymie Morales, October 3, 2008 7:16 AM, Comments (0)

Window Watch // NYC

Bergdorf Goodman's windows are legendary here in this little city. The CHANEL installation is now proof of two things:
(1) CHANEL is slowly taking over the world and
(2) My windows will never be that good................

By Jaymie Morales, September 29, 2008 9:41 PM, Comments (0)

The BG Spot

If you are in retail, I really don't have to tell you how off the charts-crucial-Bergdorf Goodman's merchandising is. Beyond powerhouse. I stopped by the new handbag room on the 57th street side to merchandise our new YSL wall and I freaked. The mannequins placement is amazing. On the walls! Hiding behind column's! Then they have these beautiful rainfall chandeliers- I was impressed. Well worth the wait Mrs. Fargo, well worth the wait......

By Jaymie Morales, September 29, 2008 9:08 PM, Comments (0)

CHANEL (360 Degrees)

CHANEL podcasts.

CHANEL exhibitions.

CHANEL collaborations. (1) (2)

CHANEL icon.

CHANEL logo.

CHANEL global.

Total accessibility to all the masses.

By Jaymie Morales, September 28, 2008 11:33 AM, Comments (0)

KITON

While men designers all over the world struggle to understand a woman's silhouette there are some of us that strive to achieve the grace of a finely cut men's suit. Kiton doesn't strive, it is already there. If you don't know about Kiton, you will, you'll find it through word of mouth or on a tag of a beautiful cashmere sweater in your grandfather's closet. Kiton's customer finds them, making it all the more exclusive. Try and Google them. You will not find anything. It isn't until you go into their flagship store in NYC (the only one in th US) where you understand the Italian lux label for all it is.

Go Italia.

By Jaymie Morales, September 27, 2008 10:09 AM, Comments (0)

Seeexxxy Seeeexxxy HALSTON!!

The sexy Halston in the 60's is still the sexy Halston in 2008. Despite all the drama and the resurrection speculation like, "can Halston come back?!", they have gotten off to a more than healthy start. Their clothes are wearable, and not only that they are marketable to all body types. Those long minimal dresses that look delicious on super-models will look just as smashing on you. Yes you. So while all of your friends are counting down the days till Paris debuts its super houses like Chanel and YSL, don't forget about 'lil 'ol Halston. A brand that truly understands (and forgives) a woman's silhouette. Clothes should be this easy, right?

By Jaymie Morales, September 10, 2008 9:39 PM, Comments (0)

Roooaaarrr RODARTE!!

The RODARTE women know how to work the decal. Intricate layering, beautiful color stories and bit of Mad Max meets Gattica, their Spring collection is very, very, pretty. I have been a fan of a good army of women on the catwalk (see YSL FW08) since, I don't know, forever, and RODARTE's women pass the test. Their pale skin and tangerine glossy eye shadow not only compliment the clothes but also the message......the RODARTE girls want to play, and judging by those heels, it doesn't look like they want to play nice.....