Jeff Koons is laughing at us.  Or at least I'd like to think he is. 

In an attempt to bring to life his fascination with everyday objects, much like what Marcel Duchamp did with his ready mades, Koons has taken something so insignificant like a balloon dog and blown it up 500 times its normal size and created such a hoopla around it that Whitewall junkies don't know what do with themselves.  I'd like to call his art highly significant in the sense that it comments on something highly philosophical and profound. Like truth, life, death, or happiness. Only it is highly significant for reasons all the opposite, because yet it is another example of how the "art world" creates art. Koons- by perching his shiny toys on the roof and having old women, hipsters, and tourists from Middle American swooning over his creations has generated such an aura of awe around something that he probably got inspired to create while passing by a parade. Here I am now, reading into him, and trying to dissect him and trying to place all these pieces together about him that seem kind of random.

Genius. 

Jeff Koons, you win.

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